Vidwan-ID : 104558



  • Dr Santhi Palanisamy

  • Professor
  • Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore
Publications 1992 - 2021

Publications

  • 57
    Journal Articles
  • 1
    Book
  • 1
    Conference
    Proceedings
  • 1
    Review
  • 2
    Projects
  • 5

Citations / H-Index

63 Citations
2 h-index
58 Citations

Google Scholar

Co-author Network


Expertise

Business, Finance

Marketing management,consumer behaviour,Green consumerism,finance,entrepreneurship development

Personal Information

Dr Santhi Palanisamy

Female
Department of Commerce, School of Commerce and Management Department of Commerce, Avinashilingam Institute For Homescience Nd Higher Education For Women, Bharathi Park Road, Coimbatore-641043, Tamil Nadu
Coimbatore, Tamil Nadu, India - 641043


Experience

  • Professor

    Commerce

    Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore


Qualification

  • PhD

    Barathiyar University, Coimbatore


Doctoral Theses Guided

2020

Impact of Mergers and Acquisitions on financial performance and shareholders value of select manufacturing companies in India

Archana Agarwal , Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

2018

Retail Instore Atmospheric Effect on Shoppers’ Behavioural Response

Sangeetha G, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

2017

Antecedents of Green Products Purchase Decision among Urban Consumers

Vidyakala K, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

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2020

Impact of Mergers and Acquisitions on financial performance and shareholders value of select manufacturing companies in India

Archana Agarwal , Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

2018

Retail Instore Atmospheric Effect on Shoppers’ Behavioural Response

Sangeetha G, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

2017

Antecedents of Green Products Purchase Decision among Urban Consumers

Vidyakala K, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

2014

Assessment of Financial Literacy for Financial Inclusion among Low Income Households

Thiravia Mary Gloria J, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

2014

Determinants of Service satisfaction among Policy holders of Life Insurance Corporation of India

Ranilakshmi S, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore

Read Less

Research Projects

Access and Utilisation of Pradhan Mantri Fasal Bima Yojana(PMFBY)- a micro level study among farm strata in selected Districts of Tamil Nadu

Funding Agency : Indian Council of Social Science Research

Demand for Micro Insurance Products among Rural Households

Funding Agency : University Grants Commission

Access and Utilisation of Pradhan Mantri Fasal Bima Yojana(PMFBY)- a micro level study among farm strata in selected Districts of Tamil Nadu

Funding Agency : Indian Council of Social Science Research

Demand for Micro Insurance Products among Rural Households

Funding Agency : University Grants Commission

Read Less